Videos are a key part in any destination marketing campaign today. For our own part, we’re more about substance than style as you’ll soon see, but with any luck, you’ll have enjoyed our idiosyncratic methods anyway.
We offer three varieties of video: –
- Picture montage, like our Inishowen video above.
- Commentary, like our The Norman Way videos.
- Humourous, of the tongue in cheek Irish variety.
As part of any package, we’ll devise a video that suits your budget. If you seek something a bit more ‘polished’, that can be arranged too. However, we’re keen to convey a down-to-earth sense of a place and for that, a free-flowing and knowledgeable presentation beats fancy graphics any day.
Show and tell the wonders
We like nothing more than showing off a great landscape on a good day. In this video, we’re showcasing stunning Malin Head and a notion we hope some other coastal community might adopt – a natural amphitheatre for showing local talent from storytelling to drama, singsongs to workshops.
Salute Mother Nature
Summarise an attraction
Getting the main man/woman of a local attraction to give an overview of their business allows the viewer to see what they can expect on a visit to that attraction. Pat Doherty from Doagh Famine Village is another great raconteur who deftly combines the micro with the macro in the course of his talk.
Do something different and tell all
Reveal a hidden gem
Though the phrase is slightly hackneyed at this stage, we like nothing more than telling the world about a place that they might well walk past if they are not in the know. Fr. Barney’s grave in Glenties is one such place combining the social history of a place with its connections to a theatrical masterpiece.
Take a walk on the wild side
Combine motion film with photographs to convey the full wonder of your locality and let a song sell the rest of the story. Here’s how we marketed our Wild Atlantic Way tour for Donegal a while back. Those waves just had to be seen in their full wildness we reckon.
Become your own story
Evoke a rich past
With some sounds effects, colourful narration and good photography, a place’s past can quickly come to life – Youghal is one such town where a whole lot has happened and this video helps to convey that rich past. Good storytelling on the part of the hosts helped bring the sights, sounds and even smells of medieval Youghal to life here.
If you’ve got it, flaunt it!
What a difference a day makes
Consider the when of launching your video. Our native travel app, the Donegal App was made available on the 29th of February 2012 and so we ran with the whole Leap Day motif. With some help from Beethoven’s 1812 overture, we think we’ve created a video that certainly leaps out, as it were!
Saluting a local hero
Let the good times roll
Getting a brainwave for an idea should be seized upon and recorded. Here’s that other famous Jimmy captured the night before that 2012 All Ireland. He kindly sent his congratulations to Jimmy McGuinness in advance of a victory. As always, the late great Jimmy Magee was a pure pro in one take.